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Any good web publisher knows that it isn’t just content that keep readers reading and coming back for more. Just as important as quality, relevant content, a bad website design will drive your audience away before they get through the door.

Without some sound design tactics you end up putting a lot of work into publishing for maybe a couple of unique visitors a day. If you are attempting to get opt-ins and generate revenue from your site and you miss some key design tips you are going to suffer and your ROI will go down the drain.

But just how do you design a clean, concise layout that is logical but also aids in producing results? We’ve got 5 tips to help you in your endeavors…and none of them require a separate manual to interpret.

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